On June 15
th, 2025, the three-day "15th International Kid’s Education Expo" (short as: Kids Expo China 2025) came to a close at the Poly World Trade Expo Center in Pazhou district, Guangzhou.
As the first national industry event after the formal implementation of the "Preschool Education Law of the People's Republic of China", this exhibition focused on "educational actions based on the ‘Preschool Education Law’" and constructed a high-quality development path of legal empowerment and innovative practice through "brand display + public welfare forum + kindergarten observation".
Visit the Exhibition and PurchaseThis exhibition covered early childhood education industry chain products, technologies and solutions including kindergarten teaching materials, special courses, artificial intelligence, children's programming, teaching equipment, educational toys, amusement facilities, childcare and services, garden clothing and home textiles, decoration and environmental creation, inclusive education, and children's medical care to meet the purchasing needs of professional buyers.
Recommended exhibitors and brands:Oushangju, Yigu, Masterkidz, Pulse Sports, Childhood Home, Qiqiao, Shangjie, IEEP Exploration Education Research Center, Network Management Institute, Qizhi, Hengxin Oriental, Sports Ark, Haoqi Baby, Kaistail, Beijing Zhongyou, Sanyu, Naishi, Mama Positive Psychology, Lingzhiyun, Ainiu Tongpin, Yuebei, Logic Dog, Zebra, Fun Children's Tribe, Booka Ledu, Youth Writers Association, Edinyang, Lijingtian, Cool Muku, Dr. Le, Explore the Planet, Smart Play · Smart Thinking, Atongmu Morning Inspection Robot, Beyond Tablet - Ai Solution For Preschool Education, Huazheng Culture, Ding Zhimao, Sanhe Science and Education, Litong Early Childhood Education, Morning, GRAMPUS, Waxiang Children's Bathroom, Yanqun, Speed, Runming Outdoor Sunshade Awning, Shenji Baby,LANERCO MUSICAL INSTRUMENT, Jiemingsi Books, Jianda Sports Materials, JINAN YICAI WANGYE, Huishan Food Safety, Hailan Cultural Communication, Aole Education, Shuxi, Xinqi, ZHIZHOUBAO C&A, XUEENDLESS LUGGAGE, Fengbao, Yuxin, Maqike, Jinbaiyun, Taozhi, FITZROY READERS, Leshiyuan, UMIRACLE International Education Center, Jingwei, Qiaowen, YIHE FOAM PRODUCTS, Humiao, Hongzheng, Lidou, Xisu, Beixiang, Chaturanga, Zhenghao, Qiaolin Mortise and Tenon Building Blocks, Xiaodoudian, Mengmaxiang, FUN SCIENCE, LEMON&PANDA, Zhihui, Famido, Jinguizi, Ge Xiangya, Tongshiji, Haohao Technology, Feiran Zhuoer, Dasheng, Gongyanlou, Yifeiyang, Jingzhi Learning Program, MIAO QU XIONG: MATHEMATICAL THINKING & PRESCHOOL TRANSITION, Meng Diwa, Preschool Lianmeng, KID ARCHITECTURAL DESIGNING, TSINGHILL ELECTRICAL APPLIANCE, Monday Education, Zhuoyan, Xunlei, YUSHENG ENERGY-SAVING ENVIRONMENTAL EQUIPMENT, New Dolphin, New Mind Kindergarten Education, JILI AMUSEMENT, Jinshunda, Jinhongen, Kaqinuo, Donglang...

This exhibition actively invited dealers and agents to participate in procurement, focusing on the deep integration of technological empowerment and educational innovation.
First of all, this year, the number of inquiries from agents on the application of VR technology in education has increased, and products such as "Immersive Southern China Cultural Experience Hall" and "Safety Education VR Training System" have become the focus. VR equipment allowed young children to experience learning in virtual scenes, such as "touching" the Forbidden City cultural relics and "participating" in dragon boat racing. This method was in line with the teaching requirements of "intuitive perception and practical operation" in the "Preschool Education Law".
Meanwhile, there was a purchasing boom for digital-enabled educational products, such as the "Children's Mental Health Monitoring System" equipped with AI emotion recognition. Agents were generally concerned about their data compliance and kindergarten adaptation costs. To solve this problem, many exhibitors have launched a combination service of "policy compliance white paper + customized deployment plan".
Secondly, outdoor nature education equipment showed a "lightweight + curriculum-based" trend. Agents preferred to purchase an integrated solution that included a "forest exploration teaching kit + solar term nature course package". Among them, the "movable nature exploration area" product was very popular because it was suitable for the low-cost transformation needs of various kindergartens.
Aesthetic education and integrated education have formed differentiated competitive strengths. Intangible cultural heritage themed aesthetic education sets and multi-sensory integrated educational teaching aids (tactile cognitive boards + voice assistance systems for hearing-impaired children) have become the focus of agents' layout in the county market. Some exhibitors have simultaneously launched "aesthetic course teacher training certification" services to solve the problem of terminal implementation.
Third, agents’ attention to digital products for home-school co-education was focused on “functional integration” and “usage threshold”. SaaS platforms that can realize “daily activity live broadcast + growth report generation” and support zero training operations on the parent side were highly sought after.
The "AI Home-school Co-education System" demonstrated at the exhibition automatically generated short videos of children's activities in the kindergarten through image recognition, and was equipped with a speech-to-text home-school communication template to help agents enter the markets of tertiary and fourth-tier cities. It also had a "policy compliance review interface" to connect to the local education authority's supervision platform.
Finally, the agent's product selection logic has shifted from "product price difference orientation" to "education solution empowerment", tending to purchase in a whole set, establish a compliance verification list for the "Preschool Education Law", carry out policy adaptability assessments and regional customized services, and connect the transformation of cutting-edge educational technologies with local preschool education needs.

In addition to agents, many kindergarten principals and teachers said that through on-site visits, they had a more intuitive understanding of cutting-edge educational technologies and innovative solutions. They believed that these new technologies and products can not only enrich children's learning experience, but also effectively improve the educational quality and management efficiency of kindergartens. For example, VR technology and AI emotion recognition systems can not only provide children with an immersive learning environment, but also help teachers pay more attention to children's mental health.
During the on-site interview, a kindergarten principal said: "Visiting the exhibition allowed me to get in touch with many cutting-edge courses and products. The early childhood education exhibition was a great opportunity to broaden your horizons. After all, you cannot understand the outside world by sitting at home. Only by going out can you keep up with the pace of the times and lead early childhood education forward."
Forum Seminar: Educational Actions Based on the Preschool Education LawThe Kids Expo China 2025 was themed "Educational Action Based on the ‘Preschool Education Law’" and invites more than 100 guest speakers to exchange policy views, scholars' views, and principals' views on teaching in accordance with the law, building comprehensive support for participants from "knowing the law" to "implementing the law."

The forum was supported by the Shandong Preschool Education Association, Foshan Preschool Education Association, Qingyuan Early Childhood Education Association, Meizhou Childcare Industry Association, Hunan Early Education Research Association, Meizhou Childcare Industry Association, Chengdu Tao Xingzhi Research Association, Hezhou Preschool Education Association, Foshan Chancheng District Private Education Association, Foshan Sanshui District Southwest Street Preschool Education Association, Dongguan Preschool Education Industry Association, Gansu Private Education Association Preschool Education Professional Committee, Guangzhou Youth Writers Association Preschool Education Professional Committee, Huizhou Infant Care and Childcare Service Industry Association, Ruixing Preschool Education Group, Guangdong New Concept Education Research Institute, Guangdong Province Wu Guiyou Preschool Principal Studio, Guangdong Province Dong Yan Preschool Principal Studio, Guangdong Province Tan Luxin Preschool Principal Studio, Guangdong Province Wang Qiu Preschool Teacher Studio, Guangdong Province Shan Xinxin Preschool Teacher Studio, Guangdong Province Wang Junfeng Preschool Teacher Studio, Guangdong Province Li Xuemei Academy With the recognition and support of the former famous teacher studio, Wang Li's famous preschool principal studio in Panyu District, Guangzhou, Li Yanyi's famous preschool teacher studio in Guangzhou, Chen Jing's famous preschool teacher studio in Panyu District, Guangzhou, Preschool Education Professional Committee of Guangzhou Youth Writers Association, Lu Lixia's famous preschool principal studio in Chancheng District, Foshan, Preschool Education Working Committee of Henan Private Education Association, Beihai Private Preschool Education Professional Committee, Fujian Children's Potential Development Education Association, Shenzhen Family Education Association, Game Curriculum Alliance, Mung Bean Sprout Alliance Recruitment Platform (Chongqing Tongyun Technology Co., Ltd.), Gaoming District Hecheng Street-Genghe Town Preschool Education Integrated Management Resource Center, Foshan Chancheng District Mingzhu Kindergarten Education Group, Foshan Sanshui Southwest Preschool Education Association, Shishan Town Education Development Center, National Association for Early Childhood Care and Education Malaysia (NAECCEM) and other organizations. These welcomed guests organized members, principals and key teachers to visit and attend the conference to exchange and learn.

When compliance becomes the bottom line and quality becomes a pursuit, we need comprehensive display, in-depth dialogue and resource resonance!
For the future of our children and the child-care industry, we must strengthen the legal foundation and professional background!
We gathered here together because of early childhood education. As a member, we sincerely hope that China’s early childhood education will get better and better!